Dry Grocery Products
The River Valley Grocery program is a partnership with Olean Wholesale which enables us to offer a full line of over 9000 brand-name grocery products as well as the ShurFine label for distribution in Upstate New York. This program is designed for small independent grocers and gives them an affordable option to purchase grocery products with low minimums and no contract requirements.
Unlike our competition, we pass 100% of all manufacturer allowances and net any cash discounts received from our vendors to our customers in the form of off-invoice allowances. At any given time, over 2,500 items are on promotion. In addition, we offer an ad program that entitles customers who order at least every other week to receive even deeper discounts.